Stimulus Dollars Equals Car Upgrades
We know you love your cars and trucks. We have discussed numerous time how the American’s love affair with the vehicles is unique. Billions and Billions are spent every year on aftermarket accessories for their rides.
Stimulus during a pandemic for the automotive accessories industry seems a lot like tax time!
For those in the automotive industry, this time of year can make or break you for the year! Taking advantage of the season means offering specials that are geared towards the consumer to raise awareness of the products and offerings.
Radios, electronics, Ceramic coatings, wheels, bed liners, and of course window tint are hot commodities during tax time and the same can be said during stimulus time during COVID.
This is not fear mongering! These are facts. I can remember last Spring having feelings of uncertainty in the early days of the pandemic. Wondering about my job and my family and how I might provide for them as the crisis seemed to get worse and worse. Then we saw as stimulus money started hitting bank accounts, people quickly started ordering things for the vehicles. I guess it served its purpose! STIMULATION!
Stimulus was the proper term to use as we saw an increase in product orders for the time period.
Being prepared to meet the demand from your customers was essential in staying productive and ahead of the curve. So many businesses have not survived the trying time that 2020 has presented. Those that did, did so because of forward thinking, hard work, and staying ahead of the curve.
I for one, am a believer in diversity. Relying on one or tow offerings limits your potential customers. It limits the amounts of up-sell opportunities you have at your disposal and we all know how increasing each ticket by even a small percentage moves the needle. Increasing the size of each ticket is one of the 3 key way to increase your bottom line.
Scorpion has multiple items that fall into the automotive aftermarket accessories category. Truck bed liners, ceramic coatings, and window film are all hot accessory items that offer protection. We also offer thousands of window film tools and other shop items that are essential for every shop.
You can shop online for all of these products HERE. Or you can call us and speak with an Sales Representative.