Bedliner Ford F150 Dealership

Battlefield Ford: Scale Up Accordingly

Battlefield Ford of Manassas, VA started working with Scorpion in 2010. The dealership began with a minimal of investment of $1500 for Scorpion’s XO2 bedliner system and marketing programs, they had more than made their money back before they even placed their second order. Since that time, Battlefield has quickly scaled up its operations averaging at least one bedliner per day by the middle of 2012 – getting a return of 400% to 500% on each vehicle they spray, netting an additional $7,500 to $10,000 per month (at only 10-12 hours of labor).

Scorpion’s bedliner program appealed to Battlefield for a variety of reasons. Battlefield Ford was looking to:
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– Differentiate themselves from their competition
– Bring accessory profits in-house instead of giving them to someone else
– Start a program with minimal investment and scale up at its own pace

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Scorpion started Battlefield with a program that gave them enough material to spray a few trucks on their lot to show off to customers.
The “see, touch and feel” program was magnified by an array of signage, counter displays and online advertising that Scorpion set up and initiated for Battlefield Ford.

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Since that time, Battlefield has quickly scaled up its operations averaging at least one bedliner per day by the middle of 2012 – getting a return of 400% to 500% on each vehicle they spray, netting an additional $7,500 to $10,000 per month (at only 10-12 hours of labor).

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Battlefield quickly realized success with this formula and started “preloading” all of their trucks with Scorpion bedliners and realizing a minimum 400% return on the accessory – customizing many with “color-matched” bedliners for additional profits and rave reviews from customers.

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Call today to get started! 800-483-9087

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